Contact

Talk to a real person

We answer the phone between 08:00 and 17:00, Monday to Friday, and until 13:00 on Saturday.

One office, and the people in it

Where to find us

One office, two numbers and one address, all of them answered by people who work on the thing you are ringing about.

Phone

059 624 4856 · 054 832 2922

Email

hello@backbone.gh

Office

L539 Gecko Street, Musuku-Kwabenya, Accra

Company

StarTech Multimedia and Supplies Ltd · TIN C0062053019

Quick answers

The three things people ring about

Nearly every first conversation is one of these three. Knowing which one you want means the first reply can be the answer rather than a question back.

A demonstration

Forty minutes, using your own figures. Bring a real quotation and a real stock problem.

A price for the implementation

We price the migration of your customers, stock, opening balances and chart of accounts rather than promising it.

Procurement documents

Company profile, incorporation, VAT and tax clearance certificates are available as one pack.

Who reads it

Where each kind of message ends up

There is no call centre and no queue. This is the whole routing table, which is short because the company is.

What you are writing aboutWho reads itWhat to expect back
Buying it, or what it would costThe person who would run your implementationA price worked out from your own numbers, or the questions needed to work one out
Seeing it workThe same personForty minutes in your diary, using figures you bring
Procurement documentsOne named person, who signs them tooThe pack, and a plain answer on anything in it we do not hold
Something broken in a live systemSupport, at the times published on the support pageAn acknowledgement from a person, then the four stages set out there
Speaking to an existing customerUs, and then it is between the two of youAn introduction in a few working days, with nobody from here on the call
Implementing it for other businessesWhoever runs the next partner cohortWhether there is a place, and when the next four weeks start
Three steps, and a person at every one

What happens after you write

Short, because there is very little to it. What is deliberately absent is the sequence of qualifying emails that most software companies put between a question and an answer.

  1. A person replies, by name

    Usually the same working day and at the latest the next one. The reply comes from somebody who can answer rather than from somebody whose job is to arrange a call with whoever can.

  2. You get the answer, or the reason it needs a conversation

    Prices, what is built and what is still being built, and whether we are a fit for your trade are all answerable in writing, and get answered in writing. Where something genuinely needs your figures in front of both of us, we say which figures and why.

  3. Whatever you asked for, you get

    The pack, the walkthrough, the price, the introduction. If the honest answer is that you would be better served by something else, that is the answer you get, and it has been the answer before.

Five lines is plenty

What to put in the first message

Written out because it saves a round trip, and a round trip on email in this country is usually a day. Nothing here is required and a one-line question is welcome.

What the business does

A sentence. Print, a school, a workshop, a supplier of something. It decides most of what the reply contains.

Roughly how many people

Not an exact count. It is what the price is worked out from and it is the difference between a reply about one firm and a reply about a group.

What you are using now

A spreadsheet, a package, paper, or several at once. Including "nothing yet", which is a real answer and a good one.

What is going wrong with it

The thing that made you look. Month end, stock, a person leaving with the knowledge, a tender you cannot answer. This is the part that decides whether we can help.

When you want it working by

Even approximately. A date tells us whether to talk about a phased start or a whole move, and those are different conversations.

Where you are in Ghana matters more than it should, and we would rather say so than let you find out after two meetings. Say where you are and you will get a straight answer about it.

Hours, and the quiet afterwards

When you will hear back, and how often after that

Two separate promises. The first is about getting a reply; the second is about what happens once you have had one, which is where most of the irritation in buying software actually lives.

Monday to Friday, with the phone answered later than that

Written messages are answered on working days. The numbers on this page are carried by people who answer them outside those hours, and a factory that has stopped is a reasonable thing to ring about on a Saturday.

Something broken is a different route and a faster one

Once you are a customer, a fault goes to support and is answered against the published times rather than against this page. The times are per plan and they are on the support page in a table.

One follow-up, then silence until you write

If you ask for something and we hear nothing back, you get one message a fortnight later and then nothing. There is no sequence, no newsletter you were added to, and no second salesperson trying a different angle.